Boston and the new rules of media

by | Apr 19, 2013


Full marks to Buzzfeed for identifying the key point amid today’s information blizzard from Boston (and for keeping their heads while all around them are losing theirs):

Yesterday, the conspiracy nuts at Infowars and the proud tabloid hacks at the New York Post, the amateur sleuths on Reddit and and the top-notch journalists at CNN shared something: They each failed to understand their new roles in a radically changed news environment.

The traditional journalists ignored the reality that their audiences were swimming in information, good and bad, and weren’t waiting for anyone’s permission to share it. The Redditors didn’t realize that as many people were looking at their wild, superficially compelling speculations as at John King’s. (The leader of Reddit’s bombing investigation told BuzzFeed yesterday, in complete seriousness: “Things shouldn’t be going any further than this forum and the FBI.”)

The shift here is, basically, from the media having one major responsibility — finding, vetting, and sharing new information — to having another one: guiding an audience that has already been exposed to much more.

The job of a news organization — and of a citizen — has changed with frightening speed in a world where information is everywhere; where the tip line is public; where the distinction between source, subject, and publisher has blurred; and where, crucially, questionable reports and anonymous postings are part of the fabric of that story.

Author

  • Alex Evans is founder of Larger Us, which explores how we can use psychology to reduce political tribalism and polarisation, a senior fellow at New York University, and author of The Myth Gap: What Happens When Evidence and Arguments Aren’t Enough? (Penguin, 2017). He is a former Campaign Director of the 50 million member global citizen’s movement Avaaz, special adviser to two UK Cabinet Ministers, climate expert in the UN Secretary-General’s office, and was Research Director for the Business Commission on Sustainable Development. Alex lives with his wife and two children in Yorkshire.


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